Digital Account Manager
- Contract type
- £30,000 - £40,000
- Central London
- Start date
Our client is now an established agency that prides itself on its digital approach to health communications. They place patients at the heart of their strategic process and wrap this understanding in healthcare professional insight. This is a leading edge approach to health communications, offering digitally oriented solutions to patients, prescribers, and other clinicians ie the consumers of their pharma clients. The result is better communications, increased patient loyalty and improved health outcomes.
As an Account Manager here you will work across a range of digital formats, which may include on-line and offline assets, websites, e-details and phone and iPad materials. You will lead client contact, manage internal teams, and take responsibility for timely delivery of quality products. You will need to be somebody who understands and is able to share the agency’s beliefs and values, specifically the insight-based approach to digital projects & communicates how these relate to the clients’ aspirations. You will need to demonstrate that you understand the strategic vision for the brands, contributes to and initiates discussions on strategy, and can show credibility through up to date knowledge of developments e.g. ongoing research, press cuttings, competitor analysis. The position will challenge you to initiate discussions to identify brand development opportunities e.g. piggy back campaigns.
As a manager, you will be expected to coordinates your team to meet schedules, and suggests and implements improvements to internal processes. You should be able to recognise the needs of different teams and agencies, whilst engendering collaboration and motivation across teams, advising and coaching Account Executives to develop potential.
You should be skilled at writing creative briefs which are thought through and appropriate, identifying clear priorities that do not dictate the creative route, but clearly define technical requirements. Thereafter you should be able to deliver briefing sessions clearly and in a way that inspires, and then assesses creative work against brief; giving rational objective feedback to meet brief and benefit end user. You should be able to present and sells creative work to the team and to the Client with enthusiasm and confidence, with the ability to ‘defend’ creative work against original brief with objectivity and sound understanding. You should at all times be aware of individual client revenue and current performance, tracking variability in spend versus estimate, and also be able to compile estimates to maximise income and profitability.
You should be an experienced account handler, ideally with experience in the healthcare space, and who understands digital production processes; explains processes to clients; recognises needs of internal departments.
If you are interested in this position, please email your CV to:
020 8334 5522